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FCA AI Governance Expectations Under a Principles-Based Approach

The FCA has not written an AI rulebook. It has pointed firms at the frameworks it already enforces. What that means for accountability, the Consumer Duty, and model risk.

James OkaforInternational & EU regulation correspondent · London
December 9, 2024 · 8 min read
Abstract processor circuitry, illustrating AI governance in financial services.
Abstract processor circuitry, illustrating AI governance in financial services. · Image: Girder Group

Three-quarters of UK financial services firms already use artificial intelligence, and the Financial Conduct Authority has not written a single rule that names it. In the 2024 Bank of England and FCA survey of the sector, 75% of responding firms reported using AI, with a further 10% planning to within three years, up from 58% two years earlier (Bank of England & FCA, 2024). That gap, heavy adoption and no bespoke rulebook, is not an oversight. It is the strategy.

Key takeaways

  • The FCA is technology-neutral and outcomes-focused: it regulates the outcome, not the tool.
  • AI governance is assembled from instruments already in force: SM&CR, the Consumer Duty, SYSC, and the Principles.
  • Under the SM&CR a named senior manager is accountable for an AI-driven decision. “The model did it” is not a defence.
  • Principles-based is harder, not easier: a principle sets the outcome you must reach and leaves the method to you.

What the FCA has actually said

The FCA’s position is that it is technology-neutral and outcomes-focused: it regulates the outcome a firm delivers, not the tool it uses to get there. In its AI Update (April 2024), the regulator set out that existing frameworks already govern AI use and that it did not, at that stage, see a need for new AI-specific rules.

The relevant government framing comes from the 2023 AI white paper, which asked regulators to apply five cross-sector principles within their existing remits: safety and robustness; appropriate transparency and explainability; fairness; accountability and governance; and contestability and redress (A pro-innovation approach to AI regulation, March 2023).

For a firm, the practical consequence is that AI governance is assembled from instruments already in the rulebook. The Senior Managers and Certification Regime makes a named senior manager accountable for the areas they run, so “the model did it” is not available as a defence. The Consumer Duty, in force since 31 July 2023, requires firms to act to deliver good outcomes for retail customers, which puts any AI shaping a customer outcome squarely in scope. And SYSC and the Principles require adequate governance and due skill, care and diligence, so a model with no owner, no validation, and no monitoring is a failing regardless of how well it performs on a good day.

“You may use whatever tool you like, and you remain fully responsible for the outcome.”

Why principles-based is harder, not easier

It is tempting to read the absence of AI-specific rules as leniency. It is closer to the opposite. A prescriptive rule tells you when you are done; a principle tells you the outcome you must reach and leaves the method to you.

The survey underlines why this matters: 55% of AI use cases in UK financial services already involve some degree of automated decision-making, even though only around 2% were described as fully autonomous (Bank of England & FCA, 2024). Semi-automated decisions are exactly the category where accountability blurs, and where a principles-based regulator will look hardest for a human who can explain the outcome.

What this means operationally

Name the accountable senior manager for each material model. Accountability already exists under the SM&CR; the task is to make it explicit and record it.

Evidence the Consumer Duty outcome, not just the model’s accuracy. For any AI touching retail customers, keep a record that the outcome was good and foreseeable harm was tested for, including for vulnerable customers.

Keep a model inventory with owners and validation dates. SYSC expects governance you can show. A living inventory is the artefact that turns a principle into evidence.

Prepare an explanation a customer could understand. The transparency and contestability principles imply a right to challenge, and a route to redress.

How AI could address the gap

There is a symmetry worth naming: the same techniques that create the governance burden can help carry it. A principles-based regime asks firms to produce evidence of good outcomes on demand, and evidence generation is itself an automatable task.

Model-governance tooling can maintain the inventory the SYSC rules imply, record validation and monitoring against each model, and generate the plain-language explanations the transparency principle expects, so that “show me how this decision was reached” has an answer ready rather than a project attached. What it cannot do is hold the accountability: under the SM&CR that remains with a named person. We take up the buy-versus-build question in our analysis of AI compliance tools and what the market gets wrong.

Building the platforms, portals, and systems that make these obligations provable is what Girder Group does.

Sources

  1. 1.Artificial intelligence in UK financial services, 2024, third joint survey, November 2024.Bank of England & Financial Conduct Authority
  2. 2.AI Update, April 2024.Financial Conduct Authority
  3. 3.A pro-innovation approach to AI regulation, white paper, March 2023.UK Government (DSIT / Office for AI)
  4. 4.Consumer Duty, in force 31 July 2023.Financial Conduct Authority

James Okafor

International & EU regulation correspondent · Girder Group · London

James Okafor covers the FCA, EU regulation, AI governance, and international standards including ISO, from Girder Group's London desk.

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